: Bagism is mentioned twice in Beatles
songs. The first time is in 'The Ballad of John and Yoko'
where Lennon refers to "eating chocolate cake in a bag", which was at the Vienna
press conference, and the second is in the song 'Come Together'
where he sings "He bag production." This is referring to Bag Productions Ltd, Lennon's public relations company, which derived its name from Bagism. Bagism is also alluded to in Lennon's own composition, 'Give Peace a Chance'
, with the line, "Everybody's talkin' about Bagism, Shagism, Dragism, Madism, Ragism, Tagism, This-ism, That-ism, ism, ism, ism".