Saturday, May 29, 2010

Greenwash tackled by environmental experts

From Greenwash tackled by environmental experts: "As an increasing number of high profile companies are being caught out for making green claims they cannot back up, a round table event looked at how to expose 'greenwash.'

"The event yesterday (May 28) discussed firms like sandwich chain Pret, who were recently caught out over the sustainability of its 'fresh' tuna which was frozen and flown in from South America."

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