*Ø* Blogmanac | McDonald's Rapped for 'Simple Fries' Campaign

LONDON (Reuters) - "Fast food corporation McDonald's has been rapped by British advertising watchdogs for a campaign that trumpeted the brilliant simplicity of their recipe for fries -- the humble potato and nothing else. Adverts showed a potato in a fries box alongside the text: 'The story of our fries (end of story).'

"But the public and campaigners objected, saying that often the chips were part-fried in one country, sometimes in beef tallow; flown halfway round the world; soaked in dextrose; often contaminated with gluten and finally drenched in excessive levels of salt ... "

Full text